The first episode of Hustle was broadcast on BBC One on 24 February 2004, driven by a strong advertising campaign organised by Abbott Mead Vickers, surrounding its slogan, "the con is on". The programme was an immediate success, attracting over 6.7 million viewers, and attracting favourable reviews.
1
The Con Is On
2004-02-24
Long con expert Mickey reunites his old team with the promise of one last score. The target is a greedy businessman tempted by the chance to make a fast buck on the stock market. The operation goes like clockwork, but is there one thing Mickey's missed?
2
Faking It
2004-03-02
Danny makes a big mistake and blows a con, which makes Mickey question if Danny is right for his crew. Albert is viciously beaten after cheating in a card game and the team decide to wreak revenge the only way that they know how - by playing the long con. The stakes are higher than normal with Albert out of the picture. Can they pull off the con, or will the Mark, a ruthless and violent person, cause even more harm?
3
Picture Perfect
2004-03-09
Mickey Bricks and his team of con artists decide to dabble in the world of art this week, when they set up an elaborate scam to swindle a greedy gallery owner, by faking an early Mondrian painting.
4
Cops and Robbers
2004-03-16
Mickey crosses paths with Victor Maher, ex-fraud squad officer, now head of security at a bank. Victor blackmails Mickey into doing something he normally wouldn't do.
5
A Touch of Class
2004-03-23
Desperate for a lucrative con, the team decides to fleece a bitter, rich divorcee but Mickey's feelings for her begin to cloud the issue.
6
The Last Gamble
2004-03-30
The crew picks a greedy fat-cat as their mark for a con using his two secret weaknesses- gambling and prostitutes- but the situation is complicated by a previous mark who seeks payback for them claiming to sell him the London Eye.